The 1st Annual Santa Barbara Wedding Industry Summit 2018

summit collage2revisedOn Tuesday, October 16, 2018, an entire industry came together in the Santa Barbara region for the first ever State of the Santa Barbara Wedding Industry Fireside Summit  “Define. Design. Evolve.”

The event, which was sold out 3 months in advance, was described as “the leading industry event of our area of all time”.  After 20 years in the Santa Barbara wedding industry as an event planner, trainer and speaker, I witnessed many, many changes over the years, but none so rapid and dramatic as the last 5-7 years.  And what was happening on a national level was compounded ten fold in the unique niche of the American Riviera:  Santa Barbara, CA with the recent Thomas Fire and Flood , plus the challenges in our area with private estates hosting events.  After observing numerous industry social media groups’ conversations, I noticed there was an incredible opportunity to help colleagues define what was going on so they could custom design a plan best for them, and most importantly:  evolve.   In order to evolve, however, a foundation of understanding had to happen. Continue reading “The 1st Annual Santa Barbara Wedding Industry Summit 2018”

Think Tank Panel Member Introduction Series: Heidi Whitcomb of Ventura Rental Party & Events

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Heidi Whitcomb

The State of the Santa Barbara Wedding Industry Fireside SummitDefine. Design.  Evolve” boasts a highly unique element with that of its Think Tank Panel experts, which were carefully chosen by Summit Founder Kerry Lee Doehr.  Each Think Tank Panel expert was chosen based on being an owner and/or founder of their business, their wedding business longevity, being especially respected among peers, have lasted through many Santa Barbara wedding economies, and holds a high ethical standard and as such, would be able to help guide & creatively lead the audience-based collaboration taking place.

Meet one our Think Tank Panel experts:  Heidi Whitcomb of Ventura Rental Party and Events, CEO and Founder of one of the area’s leading event rental services.   Continue reading “Think Tank Panel Member Introduction Series: Heidi Whitcomb of Ventura Rental Party & Events”