The Next Big Thing: Virtual Summit Blends Educational Experience with In-Person Connection & Networking Opportunity

Screen Shot 2020-01-30 at 2.54.20 PMInnovation is born from careful observation, a willingness to experiment and dare greatly.  But true genius innovation is the providing of a solution – answering  a question- not yet even asked.  These thoughts are what have kept me inspired as I have continued to develop the annual Santa Barbara Wedding  & Hospitality Summit into its second year. Continue reading “The Next Big Thing: Virtual Summit Blends Educational Experience with In-Person Connection & Networking Opportunity”

Top 5 Reasons The Santa Barbara Wedding Summit Offers Significant Value During An Economic Downturn

With the California economy struggling and a wedding downspend officially in full swing, it may seem that investing in one’s business is the last priority.   Triply so with so many free networking and industry events available locally.   However, at no time has it been more important to invest – and invest wisely– in your business development,  surround yourself with experts, and build relationships and community.

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2018 Santa Barbara Wedding & Hospitality Summit | Photos by Emily Merrill

The Santa Barbara Wedding & Hospitality Summit was founded to bring world-class education and collaboration with industry leaders right to our own backyard.  It provides a mastermind experience to allow leaders to retreat, reflect, get inspired, connect, and hit the ground running in charge and ready for the new year, no matter what the economy. Continue reading “Top 5 Reasons The Santa Barbara Wedding Summit Offers Significant Value During An Economic Downturn”

2019/2020 Santa Barbara Wedding & Hospitality Industry Mastermind Summit Featured Speakers

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Introducing our featured expert speakers for the Santa Barbara Wedding & Hospitality Mastermind Summit Tuesday, 3.3.20 from 9am-8pm at the iconic Music Academy of the West: Continue reading “2019/2020 Santa Barbara Wedding & Hospitality Industry Mastermind Summit Featured Speakers”

Why You Should Attend The Santa Barbara Wedding and Hospitality Industry Mastermind Summit 3.3.20

Screen Shot 2019-09-01 at 1.03.36 PMThe first annual State of the Santa Barbara Wedding Industry Summit: Define.  Design.  Evolve.  was founded in 2018 with the goal of bringing together an entire industry at a critical transition point in our niche business nationally, as well as in our unique hub of Santa Barbara.   It sold out 3 months in advance.

Based on the feedback we received from last year, as well as continual industry polls, we devised 4 base items as the priority for the 2019/2020 Summit:   1)  Length: participants wanted to go all day long   2)  Longer breaks for conversations and networking  and 3)  Investment price:  90% were comfortable paying $300-$375 for an all-day session. and 4) Convenient date:  85% wanted to see the original date proposed of Tuesday, November 12th as the ideal available date for their schedule

For 2019/2020, we took the survey results to heart and then  re-imagined the entire Summit to a whole new level, and decided to curate it to a very specific audience:  the leaders of the Santa Barbara wedding and hospitality industry.  Continue reading “Why You Should Attend The Santa Barbara Wedding and Hospitality Industry Mastermind Summit 3.3.20”

The 1st Annual Santa Barbara Wedding Industry Summit 2018

summit collage2revisedOn Tuesday, October 16, 2018, an entire industry came together in the Santa Barbara region for the first ever State of the Santa Barbara Wedding Industry Fireside Summit  “Define. Design. Evolve.”

The event, which was sold out 3 months in advance, was described as “the leading industry event of our area of all time”.  After 20 years in the Santa Barbara wedding industry as an event planner, trainer and speaker, I witnessed many, many changes over the years, but none so rapid and dramatic as the last 5-7 years.  And what was happening on a national level was compounded ten fold in the unique niche of the American Riviera:  Santa Barbara, CA with the recent Thomas Fire and Flood , plus the challenges in our area with private estates hosting events.  After observing numerous industry social media groups’ conversations, I noticed there was an incredible opportunity to help colleagues define what was going on so they could custom design a plan best for them, and most importantly:  evolve.   In order to evolve, however, a foundation of understanding had to happen. Continue reading “The 1st Annual Santa Barbara Wedding Industry Summit 2018”

The State of the Santa Barbara Wedding Industry Summit Sponsor Spotlight: Islay Events

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Photo provided by Islay Events

Islay Events handles lighting, power and decor for all kinds of special events, as well as audio/visual services and we are proud to have them as our A/V Sponsor for The State of the Santa Barbara Wedding Industry Fireside Summit.

Getting to know the owner of a business and his/her journey is paramount in getting to know the soul of what the business stands for and what you can expect. We enjoyed getting to know Islay Event’s founder Jeremy Cable and think you will enjoy learning a bit more about him below, check out Islay’s event services, and make sure you not only say hello to Jeremy at the Summit, but thank him for the exceptional A/V experience that helped make our presentation sparkle! Continue reading “The State of the Santa Barbara Wedding Industry Summit Sponsor Spotlight: Islay Events”

The State of the Santa Barbara Wedding Industry Summit Sponsor Spotlight: B Studios

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B Studios Founder Brian Sikich & his “tiny but fierce” wife

Some may know Brian Sikich from his successful and fun wedding business Outrageous Photo Booths.  But did you know that he also has B Studios, a boutique wedding videography company passionately dedicated to capturing the authentic & sweet moments that unfold for brides, grooms, their family and friends on the day of the wedding? We are delighted to have B Studios as an event sponsor for The State of the Santa Barbara Wedding Industry Fireside Summit, and their support is ensuring all attendees will have the best experience possible. Continue reading “The State of the Santa Barbara Wedding Industry Summit Sponsor Spotlight: B Studios”